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Tuesday 8th November 2011

When: Tuesday 8th of November 2011

Where: Noho, Stevenson Square, M1 1FB

Doors: 6.30 pm
Talk: 7.00 pm – 8.30 pm (including opportunity for Q+A from the audience)
Networking: 8.30 pm - 9.00 pm

Tickets: £15.00 (free to Event, Full and Premium Members)

Sportswear has become a huge part of the fashion and apparel business; millions of people the world over have a piece of sportswear or sports influenced clothing in their wardrobe. The culture and the lifestyle that surrounds sport continue to be one of the most significant parts of popular culture today and the sports super brand has become a colossal within the fashion sector.

But, how has sports influenced fashion and how has fashion influenced sports. Join MFN for an informal discussion as we gather together a panel of industry experts to discuss how the functionality of sportswear in the 70’s has developed through the eras and ended up as the nostalgic sports style of the 21st century.

The Panel:

Phil Thornton - Author - The Casuals
Phil is the author of 'Casuals; football, fighting and fashion' and has co-edited internet zine Swine (www.swinemagazine.wordpress.com ) for the past 5 years.

Rob Warner - Design Director Global Apparel - Umbro

Rob joined Umbro in August 2009 and leads apparel design across performance, lifestyle and fashion.

Robs former employers include Puma and ONeill. He has directed product concepts for the 2006 World Cup, 2008 Olympic Games and Volvo Ocean Race as well as collaborations with the likes of Aitor Throup, Neil Barrett and Peter Saville.

Jay Montessori - Co Owner - 80's Casual.

Jay Montessori worked as the buying director for Tessuti for 17 years. In the past Jay has been regular contributor on TV programs such as BBC2, British Style Genius and co-wrote the book ‘80s Casuals’. Jay is currently the co-owner of the clothing label, 80s Casual

More panel - TBC

The Chair: Dale Hicks - MD - The Fashion Network

Some of the areas covered:

-    Where did it all begin?
-    How the sports super brand came to be?
-    Why people buy sportswear for non-functional reasons?
-    Designing for sports fashion
-    The story of terrace culture
-    Style / Scally - the interpretation of casuals
-    Buying sportswear
-    Who have been sports most influential style icons over the decades?
-    How sportswear trends take place
-    Casual – a lifestyle or a fashion choice?
-    The future of sportswear & style

 If you require anymore information on the event please e-mail rsvp@manchesterfashion.com 

 

Illustration by Mark J. Bell 

 

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