Monday 26th April 2010

Geek Guide to Brand Development

When: 6:30 pm Monday 26th April 2010
Where:  SANCTUM SOHO HOTEL, 20 Warwick Street, London, W1B 5NF

Sanctum will be offering a special set menu from £15.00 per person available to all London Fashion Network attendees after the event.

RSVP: £10 bookable online RESERVE YOUR PLACE
Please note: We are a ticketless organisation. Paid places will be noted on the door. 
Paying guest list now open. Please email hello@londonfashionnetwork.co.uk with your name, company and position.

An evening with the founders of Geek Brand Consultancy

Chaired by Ana Santi – Commissioning Editor - Drapers

Areas covered:

• Speaker Backgrounds
  
• Geek Overview
  
• Examples and Tips
  
• Brand vs. Product
• Getting Results
• Brand Focus
  
• Audience Questions
  

Rafael Gilston - Co-Founder - Geek

Rafael has over 15 years experience in strategic brand development at some of London’s leading brand consultancies and design agencies including Imagination, Virgile & Stone, Yellowdoor, Construct London, Henrion and New Solutions. He has led global brand strategy for luxury brands like Mulberry and created new products for Unilever, Ford USA, Vodafone and Nestlé.

As a brand consultant he redefined the core offer for several fashion brands including Kookai, Pied a Terre and Bertie.

Rafael advises CEO’s and Boards on brand strategy and product development.

Amanda Burrows - Co-Founder - Geek

Amanda has more than 20 years experience in retail and specialises in brand management and product development. As Managing Director of the Shoe Studio Group she ran a portfolio of seven brands including Bertie and Pied a Terre - rebuilding the business for eventual sale.

At Whistles, she was Brand Director and returned the label to being one of the UK’s most highly regarded independent fashion brands.

Whilst at House of Fraser, she was Head of Buying and was responsible for the developing and launching its own labels including Linea and Therapy.

Amanda advises Buying, Merchandising and Design teams on product management and development as well as retail strategy.

www.geekbrandconsulting.com

Reserve your place